Head of Marketing | Red Chillies EntertainmentRead More
Head of Marketing | Red Chillies Entertainment
has over 15 years of experience in Marketing, Brand Management, Digital
Intelligence & Consumer Analytics. She comes with a deep understanding of
the Indian media and entertainment space and has led marketing campaigns across
categories for different markets. She has been awarded by BBC Knowledge as one
of ‘the Greatest Marketing Influencers of 2017.
She currently heads marketing for Red Chilies
Entertainment and is responsible for customer loyalty and creating business
opportunities across platforms. She has led 360-degree campaigns for a wide
range of movies like Dilwale, Raees, Dear Zindagi, Jab Harry Met Sejal,
Ittefaq, Zero and ongoing projects like Badla.
has also led the marketing initiatives for Kolkata Knight Riders (KKR) in 2016,
developed the #AmiKKR campaign, which deeply resonated with the fans. KKR
became the first team to have an exclusive television show, called ‘Knight
Club’ on Star Sports and the fan engagement rate on social media not just
surpassed other IPL teams, but also long-established teams with global
following like Manchester United, Barcelona, Liverpool, Manchester City and
her stint at Star India, she has steered strategic projects for their Hindi,
Regional and English Entertainment channels. She was instrumental in developing
campaigns such as ‘Rishtawahi, Sochnayi’ for Star Plus,
which catapulted the brand back to its leadership position, ‘CholoPaltai’ as
the war cry for Star Jalsha launch in West Bengal, which connected with the
audience at a personal level and took the channel to the #1 position and ‘Watch
with the World’ for Star World Premiere’s launch, which created a paradigm
shift in TV viewing trends in India.
Marketing Director – CEEMEA | Franklin TempletonRead More
Marketing Director – CEEMEA | Franklin Templeton
BalajiVaidyanathan is a seasoned marketing leader with over 17 years of insightful global experience in brand, advertising, digital, content and mainline. In his current role as Marketing Director, CEEMEA for Franklin Templeton based out of Dubai, Balaji is responsible for all strategic marketing initiatives for the CEEMEA region. He leads a team across multiple geographies, covering over 20 countries across Central and Eastern Europe, the Middle East and Africa and focusing both on institutional and retail businesses. Prior to this role, Balaji was Deputy Head – Marketing for Franklin Templeton India and was responsible for leading all key brand initiatives and investor education programs. In his initial part of his career, he has also been associated in various capacities with the Aditya Birla Group and the Edelweiss Group. Balaji has been one of the early adopters of leveraging gamification, video content and storytelling in the mutual fund industry to promote investor education in the online space. His deep understanding of consumer marketing and customer lifecycle journeys has won him several awards in India and globally across creativity, content, innovation and effectiveness.
Group Chief Marketing Officer | Eros International PLCRead More
Group Chief Marketing Officer | Eros International PLC
As Group CMO,
Manav looks after both Eros Now and the studio business. He is responsible for
brand, consumer growth & retention, talent, trade and PR across both these
businesses. In his earlier role he was founder CMO for ALTBalaji, India’s first
SVOD OTT platform which broke the notion that Indians don’t pay for content.
In his last role at Getit he launched
multiple businesses and brands in India and Malaysia across Yellow pages,
Horizontal Marketplace and verticals like grocery and furniture, mobile wallet
and a merchant lending platform.
At Reliance Big Entertainment, he was
the founder of then India’s largest online local search platform that got
investment interests from Navteq& acquisition interest from Justdial. He
was also part of founding co-worked on launching businesses across FM Radio,
Music, Motion Pictures, Movie rental & download, online gaming & a JV
with Dreamworks Animation SKG.
In his earlier stints, Manav exited a
startup in stealth mode that created an IP that helped telecom towers reduce
their energy costs. He has formal education in Management and Law.
Anil Kumar Singh comes to [email protected]
with more than 17 years of experience in digital advertising.
currently working with [email protected] as a National Director of SEO. There he is
Accountable for the agency’s SEO and content vision, and managing the growth of
the product by overseeing the SEO Leads, supporting the Client Services team,
and playing an active role in New Business opportunities.
He was previously India Head of SEO in
Interactive avenues, Digital arm of IPG Mediabrands. He had built SEO team
& business from scratch and stabilized IA into a leader in SEO for the
Indian market working with major brands like ICICI BANK, Micromax, Cleartrip,
SBI, Mahindra & Mahindra, GENPACT, Dishtv, Airtel and BookMyShow. Anil
helped Interactive Avenues SEO Business reach scale in less than 3 years.
Qualification: Master of Computer
Science (M.Sc) Honors and Awards :
Best SEO -India Digital Media Awards
2015 Exchange4Media &Jagran June 2015
Best SEO Category Award by Afaqs! At
DIGITAL AGENCY AWARDS 2015 Afaqs! & Jagran.com August 2015
Priyanka is a media professional with 22
years of extensive experience across Television & Digital platforms with
successful stints in India’s leading media conglomerates including Network 18,
Times Television Network and NDTV. With rich experience in Strategy, Product,
Growth, Monetization, Content, Programming & Partnerships, Priyanka is
credited with launching some of the leading Television channels and Digital
Platforms in India. Having created award-winning programs and IPs, she has
devised processes that still run effectively at organizations she worked at.
Priyanka has turned around television
ratings and revenue, set up broadcast chains, forayed into regional content and
managed teams of over 200. Her in-depth understanding of brands and their ethos
across industry verticals has helped catapult brands to thought leadership
positions. Her award-winning IPs, Channels, and Shows stand testimony to her
strategy and content marketing ability to help brands engage with their
recognized as an inspiring leader with exceptional creative and commercial
discipline and a unique ability to embrace change and consistently innovate in
an industry that is constantly disrupted across content, carriage and consumer
behavior. Her Digital initiatives won many awards and she is often consulted by
the top management and startups for her strategy and ability to rewire and help
shape brands. She was awarded the Woman Leadership Achievement Award in 2016
and Woman Super Achiever Award in 2017 at the World Leadership Congress. She
was awarded the Top 100 Smartest Digital Marketing Leader and later the same
year the Top 50 Most Influential Digital Marketing Leader and is also counted
amongst the Top 50 Content Marketing Leaders in India. Priyanka is a Columbia
Business School alumnus and has helped launch many start-ups in the national
and international space.
Senior Director, Head - Insights & Strategy | Discovery IncRead More
Senior Director, Head - Insights & Strategy | Discovery Inc
Gaurav Garg has 18
years of work experience in Corporate Strategy, Business Planning, Consumer
Insights & Analytics across industries in marquee organizations.
As a part of the top management team in
South Asia, Gaurav shaped the strategy and drove key business decisions in the
entrepreneurial initiatives of the Discovery Network in India. He also
recommended the strategy for Discovery Kids’ channel (DKids) relaunch which
zoomed 500% since then. He has created and executed a strategic plan for
further growth of DKids and DTamil Channel.
Gaurav Pioneered the use of Data
Analytics in Star TV Network as a means for identifying key opportunity areas
for organic growth and cutting costs. Recommended (1) strategy to increase the
network share by plugging-in consumer and content whitespaces, (2) strategy to
increase rural penetration (new channel) and (3) closure of Channel V as a
Youth Entertainment Channel.
He conceptualized cloud-based database
as a first step towards big data platform that aimed to integrate various data
sources for better measurement (viewership), content feedback and advertiser
metrics in addition to reducing data extraction time by 90%. Gaurav has led the creation of mobile app for
bringing all this data graphically to everyone’s fingertips for quick decision
making across functions.
As a part of the Chairman’s office at
RIL, program managed the Strategy & execution for Content acquisition for
At Times Internet, evaluated business
plans, recommended cost saving (USD 10 Mn) and value creation measures
(Additional revenue ~ USD 5 Mn) that included rejig of Auto (Zigwheels) and
shutting down of unprofitable businesses –Email and Shopping. He has also
evaluated multiple potential equity investments. Gaurav was a founding member
of TLabs, a mentorship based Startup Accelerator by Times Group. Closed funding
for 10 startups in Batch 1 & 2.
Chief Executive Officer | DAN Performance GroupRead More
Chief Executive Officer | DAN Performance Group
Vivek Bhargava is CEO, DAN Performance Group. A digital entrepreneur and one of the most respected digital evangelists in the country; Vivek heads all the digital performance agencies of Dentsu Aegis Network and is responsible for their growth and expansion of the DAN Performance Group through additional acquisitions in the performance space. A frontrunner in the digital revolution in India, Vivek believes ‘digital’ is much more than mere marketing medium – a catalyst and multiplier across every aspect of business. Prior to this, Vivek was the CEO at iProspect India, a part of the Dentsu Aegis Network. Vivek began his entrepreneurial journey in 1997 when he founded Communicate 2. The company joined hands with iProspect from the Dentsu Aegis Network in 2012 and led the new entity, iProspect Communicate 2, as Founder and Managing Director. The company was rebranded as iProspect India at the end of 2015 with Vivek as CEO until 2016, when he assumed the present position. DAN Performance Group includes iProspect India, SVG Media, Sokrati and DAN Consult. While iProspect India and Sokrati are leaders in digital performance business, SVG leads when it comes to digital marketing and DAN Consult is a consulting arm helping companies grow revenue using digital. Career highlights: Donned the role of an investor in the reality television show The Vault which funds innovative start-ups by promising entrepreneurs instantly. He has invested in companies like Foodebaba, Awesummly, Chimera, Eon Energy, Sarva Yoga, Neveshi Box.ai. Empowerji, Spinart etc TEDx speaker – has delivered two talks in the past on “How money can buy happiness” and “Happiness is a muscle”. Regular orator at global events such as ad:tech, SES, SMX, I-com and the Apex Digital conferences in India. Has also been invited for guest lectures by various institutes of repute, including IITs and IIMs. Co-Chair at SEMPO APAC and on the advisory board of industry bodies like ad:tech, DMAi and DMTI, he is also a member of Young Presidents Organisation and Entrepreneurs’ Organisation (EO) Mumbai. Has been awarded in individual capacity for invaluable contribution to the digital marketing fraternity on several occasions, most notably ‘Marketer of the Year’, and named one of the top 50 digital icons of India. Under his able leadership, iProspect India has won over 100 industry awards in India and globally. Owner of team Empowerji Challengers in the Ultimate Tennis Table league, the country's first-ever professional table tennis league. Co-Owner of Mumbai Games team “Flying Falcons” which won the Gold in Season 1 and owner of team Mumbai Super League team King Pong, which also won gold in the Season 1.
Archana Aggarwal is a passionate media advocate with 20+ years of media experience. She has worked across multiple brands at both media agencies and advertiser. Her last assignment was Country Media Manager, P&G where she spent 8+ years and has now been with Airtel for last 3+ years as VP, Media. She was instrumental in P&G winning their first Cannes in India in 2006 post which they won many prestigious international awards for the Gillette Shave India Movement. She also led media for the high decibel launch of 4G and Payments Bank in India. She identified ideas like Sim sampling with Economic Times, Roshandan and Google countdown clock.
Madhumita Manna Kulkarni
Director/Head Marketing - OTC, Center of Excellence | DR . Reddy's LaboratoriesRead More
Madhumita Manna Kulkarni
Director/Head Marketing - OTC, Center of Excellence | DR . Reddy's Laboratories
Bharat A Pandit
Senior Vice President – Strategy & Business Intelligence | TATASKYRead More
Bharat A Pandit
Senior Vice President – Strategy & Business Intelligence | TATASKY
Bharat A Pandit is the Senior Vice President – Strategy
& Business Intelligence at TATASKY. He has a proven executive management
track record of over 26 years in organizations including Reliance
Communications as Vice President – Head Revenue Assurance, Tata Teleservices as
Head Customer Service Delivery-CDMA.
His contribution in telecom & PayTVRA makes him an intangible investment for organizations associated with him.
Pioneer in customer life-cycle, Business Intelligence, Strategy and risk management functions across consumer-facing sectors
Instrumental in developing and implementing industry-changing solutions in customer management and credit control.
Eminent speaker at Strategy seminars inIndia and aboard
Participated at multiple Revenue Assurance round-table conferences on Risk & Mitigation by EY (Ernst & Young)
Udit Jain is the Head of Marketing at Airtel Payments Bank, the first Payments Bank in India. In this capacity, he leads brand building, marketing and communication for the Bank.
Udit has 15 years of progressive experience in long term business strategy development, brand management, communication, digital marketing, new product development, customer and shopper marketing and sales which straddles across leading business conglomerates. A passionate business manager and marketer, Udit is credited with a strong sense of long-term vision and an eye for detail. He also plays a key role in shaping long term growth strategies for the Bank.
Prior to joining Airtel Payments Bank, Udit worked with brands like Airtel, Reckitt Benckiser, and Tecumseh Products Company. During his tenure with Airtel, Udit is credited with achieving ever highest scores on saliency and consideration in highly competitive and disruptive category. He also played a key role in the conceptualization and execution of some path breaking campaigns like “Sab Kuch Try Karo, Fir SahiChuno” and Airtel Thanks, one of the first telecom rewards program in the industry.
An alumnus of Management Development Institute, Udit holds a degree in Mechanical Engineering from Delhi College of Engineering. Beyond work, Udit is an avid reader especially on startups and their business strategies.
SVP- Marketing. Analytics & Direct Revenue | ALTBalaji Read More
SVP- Marketing. Analytics & Direct Revenue | ALTBalaji
As the Senior Vice-President, Marketing, Analytics and Direct
Revenue for India and international markets at
ALTBalaji, Divya Dixit plays a vital role in driving the digital platform’s
vision of shaping its leadership in the fast-growing and dynamic OTT sector.
She has remarkably leveraged her rich experience across OTT and broadcast media
to build the brand, ALTBalaji.
Currently heading global marketing operations under the ALTBalaji
umbrella, Divya brings with her 20 years of experience in marketing and brand
building across industries — digital, broadcast, telecom and music. She has an
impeccable record in launching brands in the sector of broadcast, telecom,
music and OTT; rejuvenation of brands, consumer lifetime value journeys,
creating revenue opportunities, product designing and designing sales
currencies through consumer insights across her earlier stints. AT Zee Group, she
managed OZEE and Ditto marketing and subscriber base and was part of the
leadership team that launched ZEE5 and stabilized the business. At Percept, she
has grown the digital base 100% YOY and Onground attendance 125% growth
YOY via various marketing and ticketing opportunities. At Tata Docomo, she was
part of the core leadership team that conceptualized the product proposition
“Pay per second” and launched the brand thereby in the first year itself
achieving 3X targeted subscriber base. She has also worked with Barista, the
retail coffee chain in her earlier years and created the term “The Barista
generation” across the country as a slogan!
Prior to joining ALTBalaji, Divya was at ZEE5 where she
conceptualized & developed the brand ‘ZEE5 ‘and ‘ZEE5 Originals’ as well as
launched the platform and multiple original shows.
A marketing strategist with a penchant for creating and establishing regional and PAN India brands across segments like Steel, Real estate and consumer electronics segments over the last 15 years. He has a passion towards influencing customers mindset across national and international markets by being a creative and business choir for generating optimal brand equity using traditional and digital media. Radio Jockeying, writing, travelling and teaching are the other interests on the personal front that primes up skill sets pertaining to customer understanding, story-telling, project planning, team handling and training etc eventually adding up to the functional efficacies.
Director, Head Consumer Marketing | CiplaRead More
Director, Head Consumer Marketing | Cipla
Shrishail is a marketing professional with over 18 years of
experience across categories of consumer products, financial services and
Currently, he heads the consumer marketing function at Cipla
and is instrumental in spearheading the company’s largest consumer awareness
In his previous stint, he was heading the marketing function
for the stationery business at Pidilite. Earlier in his career, he has worked with
Berger paints, ICICI Prudential, MetLife, and Kotak Life.
Shrishail is a foodie and a self-proclaimed movie critic. He
loves to drive and play cricket with his 9-year-old son during his free time.
Global Business leader & Ex Executive Vice President | Glaxosmithkline Consumer HealthcareRead More
Global Business leader & Ex Executive Vice President | Glaxosmithkline Consumer Healthcare
Business and market leader with 23+ years experience across FMCG, lifestyle and healthcare industries with leading organisations like Reckitt Benckiser, Pfizer, Bausch & Lomb and GSK Consumer Healthcare. Trupti has served in various leadership roles, spearheading strategy, P&L, innovation and communication. She has many firsts to her credit like creating the first mass media campaign for Bausch & Lomb, India; launching Sensodyne to open doors of oral care for GSK,India; pioneering Boostcamp – the first online sports training portal for kids etc. She has been recognized through multiple advertising and business awards in her career. Most recently, Trupti led some key marketing campaigns instrumental in turning around the declining HFD category in India, with initiatives like “Horlicks – Fearless Kota” which went on to win over 10 awards for creative excellence, media and digital marketing. Trupti is a speaker, writer and jury member on marketing and business forums. She is also author to a soon to be released business book (Harper-Collins imprint).
Apart from her passion for marketing, Trupti is a life and executive coach with certification from Consciousness Coaching®, South Africa.